How I Made €35,000+ Selling My Digital E-book
Building an online business can feel like choosing between two extremes: showing up on social media every single day, or not selling anything at all. I believed that for a long time too — until I decided to do things differently.
With my e-book The Ultimate Digital Income Guide, I’ve generated more than €38,000 in revenue. Not by posting daily on Instagram or TikTok, but by using Pinterest strategically alongside a simple, well-thought-out funnel. In this post, I’m sharing exactly how I did it.
The problem: I wanted to sell without constantly being “on”
Like a lot of people starting out with a digital product, I felt the pressure to be everywhere at once. Reels, stories, trends… It took a lot of energy and, surprisingly, didn’t lead to consistent sales.
I wanted a system that kept working for me, even on the days I wasn’t online. That’s why I started focusing on Pinterest, combined with a freebie and a simple funnel.
What I did differently
- I created one clear digital product: The Ultimate Digital Income Guide, a guide that helps people get started with digital income.
- I built a free opt-in (freebie) packed with insights on how to get started with digital marketing.
- I designed Pinterest pins that linked directly to that freebie.
- I set up a simple sales page through Stan Store, where people could purchase my guide instantly.
No complicated launch week, no daily content pressure. Just one product, one clear path for the customer, and consistency running quietly in the background.
📌 Why Pinterest worked for me
Pinterest is often underestimated, but it works completely differently from Instagram or TikTok. Instead of a feed that disappears within 24 hours, Pinterest functions more like a search engine. A pin I created months ago can still be bringing new visitors to my freebie and my guide today.
That means I didn’t have to create new content every single day just to stay visible. One good pin can keep generating traffic over and over, without me having to redo the work each time.
💌 The freebie as the entry point to my funnel
The freebie is the heart of my strategy. Instead of asking people to pay right away, I give them something valuable first: practical insights on how to get started with digital marketing. This builds trust before a purchase is ever discussed.
Once someone downloads the freebie, they enter my email flow. From there, I keep building the relationship and show them what The Ultimate Digital Income Guide can do for them.
| Step | What happens |
|---|---|
| 1 | Visitor sees a Pinterest pin and clicks through |
| 2 | Visitor downloads the free digital marketing freebie |
| 3 | Visitor receives emails with more value and context |
| 4 | Visitor learns about The Ultimate Digital Income Guide |
| 5 | Visitor completes the purchase through my Stan Store page |
📈 The numbers
As of writing, The Ultimate Digital Income Guide has generated a total of €38,162.45 in revenue through my Stan Store. The guide is currently on sale for €35 (normally €50), which makes it an even easier entry point for new customers.
What I value most isn’t just the number itself, but how it came together:
- Without having to show my face every day
- Without constant stress over algorithms
- With a system that mostly runs itself in the background
What this can mean for you
You don’t need thousands of followers to sell a digital product. What you do need is a clear product, a way to reach people that isn’t dependent on an algorithm that changes every day, and a funnel that builds trust before you ever sell anything.
Pinterest, a freebie, and a simple email flow were the combination that made the difference for me.
🎁 Want to follow the same path?
If you want to start building digital income yourself, or you want to learn how to create and sell your own digital product, The Ultimate Digital Income Guide is a great first step.
You can check out the guide at a discount right now through my Stan Store:
Check out The Ultimate Digital Income Guide →
Follow me on Pinterest and social media @doun.digital for more tips on digital products and online income.